Since day one, we've always thought of ourselves as ambassadors for our planet. We just happen to also sell apparel as well. Every company decision we have made since launching in 2019 has asked one fundamental question "How will this decision impact the environment?" If the outcome is negative then we choose not to move forward with it. This can be vendors we work with, the fabrics we use in our apparel, or how we ship orders.

Through this continuous evaluation of our principles and decisions, it was inevitable that we would seek out membership with the nonprofit group 1% For The Planet.

About 1% for the Planet

Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, 1% for the Planet members have given more than $225 million to environmental nonprofits to date. Today, 1% for the Planet’s global network has more than 2,000 business members, an expanding core of individual members and thousands of nonprofit partners in more than 60 countries.

Coastal Wilderness, a 1% for the Planet member

Why did we join 1% for the Planet

We joined 1% for the Planet because we believe...

  • in taking responsibility and giving back to our planet
  • that more than 3% of philanthropy should go to environmental causes
  • the issues facing our planet are urgent

As a member, we are committing to donate at least 1% of our annual revenue to highly vetted environmental nonprofits. This means that every time you purchase from us, you can be proud to know that your order is not only helping a small business grow and thrive but is also helping to change the world.

We look forward to the many years of partnership with 1% For The Planet. We know this is just one small step to continuing to our company mission.

Let's build a better tomorrow, today! 

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